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Read the complete article
at The Walrus Magazine .com

Deep Throat, in my case, sported a moth-nibbled sweater and an equally frayed reputation. But initially, I was oblivious to his lapses, sartorial or otherwise. My first contact with him came by phone. For most of the conversation, I couldn’t figure out why this virtual stranger had called me out of the blue. Then he swung the conversation around to a recent edition of the CBC’s Disclosure—a chronicle of how Paul Martin’s private company, Canada Steamship Lines, had reflagged much of its fleet to such offshore tax havens as the tiny Pacific island of Vanuatu.

I hadn’t seen the show, but admitted its thesis sounded intriguing. Still, if Harvey Cashore, Mark Kelley and the Disclosure team had already taken on the subject with such riveting results, why was this guy calling me? “There’s more to it,” he said. “Somebody should take a closer look at how the company operates.”

More than once over the months that followed, I would curse him—and myself for following his cue. But after a quick scan of the clips on CSL, as well as reading some exchanges on the subject in Question Period, I was hooked, and pitched the idea to David Berlin, the founding editor of a new magazine called The Walrus. Almost nothing had been written about the shipping empire over which Martin had once presided—a private fiefdom that provided him not only with the personal fortune that allowed him to pursue a political career, but also, in the eyes of many, his chief credentials to lead the country.

The opposition parties had attempted scattershot attacks on some of CSL’s practices, like reflagging, and its apparent tax breaks. But either their questions in the House of Commons failed to elicit substantive answers or their factual ammo -- which by its very nature was incredibly complex--failed to win traction in the media. Simply by refusing to talk about CSL, Martin and the Liberal party had managed to make his corporate past virtually vanish from public debate. At the least, I felt it was important to examine his record as a captain of industry to gain some understanding of his agenda as prime minister, which, at the time, remained remarkably sketchy. I set out merely to connect some of the disparate dots in the story. Anything else I unearthed along the way would be a bonus.

But I approached the task with more than the usual disadvantages. Despite years of writing about politics, both at home and abroad, I had never covered Ottawa, where insider access and long-nurtured networks have traditionally held the key to informational access. My contacts in the warring Chrétien and Martin camps were almost non-existent. And my interest in the shipping industry and the federal tax code wouldn’t have registered a blip on any career aptitude test.

Worse, I had never considered myself an investigative journalist—just a doggedly stubborn reporter with a distrust for conventional wisdom, whether dispensed by Hollywood, the White House or the prominent lobbyists such as the Ottawa-based Earnscliffe Group. I’d earned my stripes with research and interviews, not computer searches of arcane databases. But as I quickly learned, I couldn’t rely on interviews on this subject. At a time Martin was about to take over the top job in Canadian politics, interviewees were astoundingly skittish . In 30-odd years in journalism, I’d never encountered so many “no comments” or had so few of my calls returned, even from old friends and political acquaintances. A few stated the obvious: they didn’t dare incur the wrath of Martin’s team, already well known for harbouring grudges.

By chance, when the Canadian Association of Journalists held its annual convention in Toronto last year, I’d signed up for two sessions which gave me some tools--and courage--to go after information in ways I never would have before. One session on investigative reporting by Disclosure’s Cecil Rossner alerted me to how much information can come from official databases, including government and property records. Another on computer-assisted reporting by Allan Schlein helped guide me on a beginner’s tour of online databases. By the end of my research, I’d discovered arcane maritime registries to reconstruct the histories of individual ships, logged onto international versions of the shipping news--a fascinating world largely uncovered by the mainstream press--and was piecing together reports by the International Federation of Transport Workers, Australia’s rambunctious Maritime Union and even the tourism office of Barbados.

What I couldn’t find online myself, Josh Knelman, the director of research at The Walrus, and his crack team of interns, often had the savvy, both on the Internet and in public libraries, to locate. Given that the magazine had left me barely six weeks to piece together the sprawling story, I couldn’t have met the deadline without their help.

I also had history on my side. Years earlier, I had done stories for Maclean’s both on Paul Martin’s father, and on Martin’s inheritance of three Vancouver movie houses, which had raised questions of conflict of interest in Parliament when he first became finance minister. From that brief acquaintance with the disclosure form Martin had filed with federal ethics counselor Howard Wilson, I knew that his financial affairs were far more complex than they seemed--and that some of the information was only available to those who showed up to read the documents in person. I also was aware of his family’s business history, and the longtime web of alliances they had created.

Experts proved invaluable too in a story that involved such specialized areas of tax and maritime knowledge. A friend of a friend who specialized in offshore taxation helped parse Martin’s fiscal legislation, translating the obscure legalese into a form that I, and readers, could understand. Another source in Barbados, also begging for anonymity, explained its confidential tax and corporate rules, as well as giving me a sense of the local social landscape. And fellow journalists like the Ottawa Citizen’s Glen MacGregor, who broke a raft of stories on CSL while I was researching the piece, were incredibly magnanimous in sharing contact numbers and tips, saying he welcomed more hands at work on the subject. At a time when journalists are too often known for throwing elbows their colleagues’ way, I found just the opposite: a spirit of incredible collegiality and generosity.

Every so often, when I felt confounded by the complexity of the piece, Deep Throat would uncannily check in with a new tidbit or theory--only some of which checked out. But by the time I finally phoned CSL for reaction and history, I was well enough armed with facts and background knowledge that its corporate counsel and spokesman, Pierre Prefontaine, couldn’t slough off some half-answer or quasi-truth.

Fortunately, I had called Martin’s office for a response--and left a long enough message to produce a long-distance charge on my phone bill. Months later, after the story appeared, when Scott Reid, his then spokesman, told the National Post that I’d never contacted him, I had the telephone records to prove him wrong. Reid also argued that he couldn’t comment on a story in a magazine with the unlikely name of The Walrus, of which he claimed he’d never heard. Luckily, months earlier, I’d signed up to be part of a teleconference with Canadian journalists that Martin’s team had arranged for him after a UN appointment. On that conference call, I was chosen to ask the last question and introduced, for all to hear, as representing The Walrus.

Because the story appeared in the debut issue of a new magazine, it got more attention that it might have otherwise, including mentions in a number of newspapers from the National Post to the Toronto Star. The New Democratic Party promptly capitalized on it in the run-up to the Liberal leadership convention last fall, launching a website quiz that asked respondents to vote on what sort of government they thought Martin might run according to the assorted flags of convenience flown by CSL’s fleet.

But for me, the fact that so many people read a piece of uncommon length--11,600 words--on a subject that was not entirely untouched in a far-from frivolous new magazine proved that the conventional wisdom may be wrong. Far from merely wanting to be entertained, Canadian readers seem to have an appetite for stories that probe beneath the surface of daily reportage to help shed light on the backrooms of both business and politics.

Blind
Trust
Magazine 

By
Marci McDonald



Marci McDonald is a Toronto-based journalist who currently serves as a contributing editor for U.S. News & World Report, where she spent four years as a senior writer. A former bureau chief for Maclean’s in Paris and Washington, she has written for the Washington Post, the Washington Monthly, Toronto Life and Canadian Geographic, and has won six National Magazine Awards, two of them this year--including one for “Blind Trust.”
   

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