Strengths and Weaknesses
With all of the hype surrounding
the web and more importantly the rapid popularity of online journalism,
it is easy to overlook the negative effects it has on society
as a whole.
The "global village" has become hooked on what some
could call a gigantic marketing scheme. The Web is basically another
form of advertising, especially for large corporations. Log on
to any Web site and you are sure to find numerous ads promoting
the latest trend in Hollywood or the newest miracle diet. But
that is how money is made in the Web industry.
Some would argue there is too much information on the Web. Type
anything into a search engine and you are guaranteed hundreds,
if not thousands, of results. Not all of these results are actually
related to your search query. For a reader looking for a specific
piece of news or a site on a specific topic (i.e. cancer), they
could be bombarded with hundreds of sites to search for related
information.
For example, the popular Google search engine searches 3,083,324,652
web pages when a query is typed into the search engine field.
Log onto Google (http://www.google.com) and type in the subject
word 'cancer', how many results did you receive? As of November
20, 2002 the Google search engine returned approximately 14,900,000
related sites for readers to search in approximately 0.17 seconds.
Numbers as high as these could be overwhelming for first time
users, even long time professionals. But numbers like these show
just how infinite the World Wide Web actually is.
Another weakness in online journalism is the stigma attached to
e-journalists. The term 'shovel-up' is one widely used term in
the online journalism industry. Shovel-up is when e-journalists
take information already published in print, radio or television
and publish it for the web. Granted, all newspapers that have
an online version of their paper do publish the same stories (how
else would online readers get the same information as print readers?),
but there is a myth among online journalism skeptics that that
is all an e-journalist does.
Online journalism is exactly that, journalism to be published
and seen online. Original material by e-journalists provide a
new and refreshing way for the same story told all over the world
to be heard in a different way; this is where interactivity comes
into play.
Where there are weaknesses there are always strengths and the
same holds true for online journalism. It is fast, easy to use
and best of all, it is generally a free service. All anyone will
need is a computer, an Internet Service Provider , a browser and
all of the news you want to keep up with is yours. Whether you
want to know the weather in Japan or the headline news coming
out of Ireland, it is all there at your fingertips.online
vs traditional...